Social Media Blog | Social News and Insights

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Mar 22, 2017
4 min

Why you should move your ad budget from Google to social media

Should you move your ad budget from PPC to social? Our latest blog takes a look at the benefits of social media advertising.

Mike Scott

Mar 20, 2017
3 min

Social Media Planning: Guide to Success

We are often asked "what is the best way to keep on top of your social media presences?" Here's our answer...

5 top tips for launching your business social media presence

Mike Scott

Mar 13, 2017
3 min

5 top tips for launching your business social media presence

Whether your business is well established or just starting out, there's no right or wrong time to make those first steps into the social

The fine line between business and personal: The Trump conundrum

Mike Scott

Feb 9, 2017
2 min

The fine line between business and personal: The Trump conundrum

Putting politics aside for a second, we have to ask the question: When is it ok for a business leader/owner to get personal on social media?

Mike Scott

Jan 24, 2017
2 min

Social proof & why you should care

You may or may not of heard of the term “social proof” and if you have heard of it, you may not know why it’s so important. We explain.

Commoditised marketing is destroying true value

Mike Scott

Sep 28, 2016
4 min

Commoditised marketing is destroying true value

Why agencies offering X number of social posts for a tiny fee is destroying true value: and why it won't benefit your business.

Mike Scott

Sep 12, 2016
2 min

Pressing the social go live button

Putting your social channels live is a big deal...even when you work in a social media agency.

Business challenges with employee social advocacy

Mike Scott

Aug 17, 2016
2 min

Business challenges with employee social advocacy

The importance of social media advocacy and the three step journey you need to take to put it in place.

The problem with sales businesses and social…

Mike Scott

Aug 17, 2016
3 min

The problem with sales businesses and social…

Let’s face it, sales businesses, such as estate agency, and social don’t sit that well together. Here's why (and how to make it better).

Lessons I have learned from my garden wall

Mike Scott

Aug 8, 2016
4 min

Lessons I have learned from my garden wall

It's a phrase that I have heard uttered time & time again, but in this case, I didn't listen. That phrase is, 'Buy cheap, bu

Mike Scott

Aug 7, 2016
3 min

Starting off in Social

When we work with clients to get off and running with their new social presence, we always prescribe the exact same staged process.

Mike Scott

Aug 7, 2016
3 min

Facebook Likes: Do they matter?

Of course, we all want Facebook Likes. But here is why they are just a vanity metric and you shouldn't put all your focus on Likes.

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